Pellucidity

pel·lu·cid (pə-lo͞o′sĭd)

adj.

1 allowing the maximum passage of light, as glass; translucent

2 clear in meaning, expression, or style

Crystals can be both translucent and transparent depending on how much light they let pass through, and the structure of the cells have a direct affect on that. the first definition describes the appearance the concept will bring to the design, while the second definition describes the transparentness the retail environment will bring to the customer experience. there is nothing Kristen Baird wants to hide with the story she wants to share, from the materials she uses, to the handmade process she goes through.

Precedent studies

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Kristen Baird

Beginning at SCAD in architecture, she found her true calling, jewelry. Starting her own brand meant taking each piece into her own hands. With a more organic aesthetic, she is still drawn to straight lines and simplicity. She keeps her brand open to her customers with a mission to accomplish.

Inspired by nature. Crafted by hand. Cherished forever.

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38 Montgomery St, Savannah, GA

It is in the heart of downtown, close to other local shops and bars. The lobby area has 10 foot ceilings, while another section of the first floor was a double height ceiling. Scouting the surrounding area was ideal for both the shoppers and the employees. Analyzing the building layout was important for the flow and layout of the store.

Schematic designs

Getting it right the first time was not of concern. Each bubble diagram, a loose interpretation of the floor plan, lead to better ideas for a layout. Getting it seamlessly make sense was priority.

Process Work

Whether they ended up in the final design or not, they still contributed to the final design!

Final Renderings

A glimpse at what Kristen Baird’s theoretical store would look like…

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Pellucid Glass

The new technology of Pellucid glass will be incorporated into this jewelry store design. The main focus will be the walls of the VIP consultation room. Administration will have the option to vary color, opacity, and even video components through the touch of an ipad or smartphone. This mainly creates privacy when it is needed, and opens up the space when it is not in use. On the studio wall, workers can choose when they want to allow customers to look and, and play video above the tool display.

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Featured artist… Sarah Sandin

Kristen is a local artist, and she requested to share the space to showcase other artists in the area. You can find Ms. Sandin’s paintings on the wall of the final store.

Sarah Sandin is a California based visual artist who spends a lot of time in Savannah. She grew up in an unconventional family with no running water, modern amenities or money. Present day gypsies. They traveled a lot and that is from where Sarah draws her inspiration. She is a third generation artist and photographer. Creativity was the number one priority lending to Sarah’s diverse abilities and passions.

PROCESS BOOK

PRESENTATION BOARD